​ESPN FOUNDER BILL RASMUSSEN ON THE FUTURE OF STREAMING CONTENT

Bill Rasmussen, who back in 1978 founded ESPN, joins Rob Cressy to talk about the future of streaming content as well as his newest venture, Hometown Networks. They also dish about how streaming content will affect the way sports fans consume games, the integration of advertising into content and how it can be more effective, plus why there needs to be a greater emphasis on the fans. Bill also shares stories from his journey of building ESPN, plus some words of wisdom for anyone who dreams of creating something great in the world of sports.

​Hometown networks has an ambassador program for college students who are interested in being part of what they are building. If you are interested I encourage you to apply at HTNSports.com.
Legendary Entrepreneur  AnnounceS the Launch of Hometown Networks New HTN Sports
​24-Hour Sports Channel
  “We are calling for creative content providers, advertisers, writers and videographers, interns and volunteers, as well as program sponsors and content managers, to be early adopters of HTN Sports,” Rasmussen said.  “Early adopters will benefit by having their content viewed and shared unlimited times.”
From NEWSWIRE PRESS RELEASE  UPDATED: NOV 7, 2017 
GREENCASTLE, Ind., November 7, 2017 (Newswire.com) - ESPN Founder Bill Rasmussen, the legendary entrepreneur who single-handedly changed the way the world watches sports and television, returns to his alma mater, DePauw University (Class of 1954), to take part in a number of events during the week of the annual Monon Bell Classic, including delivering the prestigious Ubben Lecture on the evening of Wednesday, Nov. 8, in Kresge Auditorium in the Green Center for the Performing Arts.

While in Greencastle, Rasmussen will spend the week talking and working with students in DePauw’s Management Fellows and Media Fellows programs, as well as Rector Scholars, and will attend the 124th Monon Bell Classic football game between DePauw and Wabash on Saturday, Nov. 11, at Blackstock Stadium.
Rasmussen will also announce the pending launch by Hometown Networks of HTN Sports, a new 24-hour sports channel serving the fans of sports in every “hometown” across America and in every hometown around the globe. HTN Sports is the first crowdsourced sports network, designed by Rasmussen, the founder of ESPN. 

I was a sophomore at DePauw when ESPN debuted. Today's students think of the network as an American institution like Apple or Coca-Cola. The fact that the concept for ESPN came from the brain of a guy who took classes at Asbury Hall and posed by the Boulder underscores a fact that is well known to people who love this college: DePauw produces people who change the world.

KEN OWEN
UBBEN LECTURE SERIES COORDINATOR
“We are calling for creative content providers, advertisers, writers and videographers, interns and volunteers, as well as program sponsors and content managers, to be early adopters of HTN Sports,” Rasmussen said.  “Early adopters will benefit by having their content viewed and shared unlimited times.”
HTN Sports announced ProFile Sports as the first Preferred Provider on the platform. ProFile Sports makes it easy for scouts, recruiters and coaches to find the right player for their team.

"Diana Wilson has a dynamite business focused on providing a professional package of verified stats, video and academic achievements for young athletes pursuing a collegiate, semi-professional or professional team,” said Rasmussen. "Her company, ProFile Sports, brings the highest quality information to the HTN Sports platform."  
Additional Information about the new HTN Sports is now available at http://www.HTNSports.com.
A gifted raconteur and a popular public speaker discussing American entrepreneurship, innovation and the birth of ESPN, Rasmussen is a frequent guest on television, radio and podcasts, including his July appearance on Fear{less} with Tim Ferriss on the AUDIENCE Network, produced by Vince Vaughn’s Wild West Productions.

On Sept. 7, 1979, ESPN went on the air for the first time. Entrepreneurial daring, irrepressible enthusiasm and a dash of good luck gave the world the first 24-hour television network. Once unleashed upon sports fans, ESPN’s impact forever changed the way we watch television. The man who had the dream, the founder of ESPN, is Bill Rasmussen. 
Jim Miller, co-author of the best-selling book “Those Guys Have All the Fun: Inside the World of ESPN,” told John Ourand of the Sports Business Journal that “this is a guy whose idea gave birth to, arguably, the most successful media story of our time.”

Rasmussen founded ESPN in the summer of 1978. He had his innovative brainstorm for an all-sports cable TV network within days of his firing by the New England Whalers of the World Hockey Association on Memorial Day weekend. A former radio and television sportscaster, Rasmussen had been the Whalers communications director but when the Whalers didn’t make the 1978 WHA playoffs, most of the front office staff were fired, including Rasmussen.
The idea of an all-sports cable TV network captured his imagination, and he incorporated the fledgling network on July 14, 1978. He had already begun to seek out cable television companies, sponsors, investors and partners. With an idea that was truly ahead of its time, and running out of cash, Rasmussen found one investor who believed in the concept in February 1979, and by Sept. 7, 1979, ESPN was on the air for the first time, 14 months from Rasmussen’s moment of inspiration.

A life-long entrepreneur and sports fan, Rasmussen’s innovations in advertising, sports and broadcasting are numerous and include not only the creation of ESPN, but also the concept for “Sports Center,” wall-to-wall coverage of NCAA regular-season and “March Madness” college basketball, and coverage of the College World Series. He broke the advertising barrier to cable television by signing Anheuser Busch to the largest cable TV advertising contract ever.
“As founder of ESPN, I saw a company and an entire industry explode on the American television scene with breathtaking speed," Rasmussen said. 

An economics major and Rector Scholar at DePauw, Rasmussen earned an M.B.A. from Rutgers University and is a veteran of the United States Air Force.  He has been a regular visitor to the DePauw campus, and returned in 2012 to present a 175th Anniversary Distinguished Alumni Lecture. Rasmussen was an executive-in-residence, meeting with students on campus (which he will do again this November), and sat down with Inside Indiana Business host Gerry Dick for an interview which aired on statewide television.

"I was a sophomore at DePauw when ESPN debuted. Today's students think of the network as an American institution like Apple or Coca-Cola," says Ken Owen '82, special adviser to the president and coordinator of the Ubben Lecture Series. "The fact that the concept for ESPN came from the brain of a guy who took classes at Asbury Hall and posed by the Boulder underscores a fact that is well known to people who love this college: DePauw produces people who change the world. Bill is excited to come to campus for Monon Bell week, and I'm delighted that our students will have special opportunities to hear his stories and interact with him."

Established in 1986 through the generous support of 1958 DePauw graduates Timothy H. and Sharon Williams Ubben, the Ubben Lecture Series was designed to "bring the world to Greencastle." The series has now presented 108 events over the past 30 years, the most recent being a Sept. 4, 2017, visit by Malala Yousafzai, the youngest-ever recipient of the Nobel Peace Prize. Other previous Ubben Lecturers have included Benazir Bhutto, Margaret Thatcher, Mikhail Gorbachev, Elie Wiesel, Jane Goodall, Tony Blair, Bill Clinton, Jimmy Kimmel, Shimon Peres, David Brooks, Spike Lee, Doris Kearns Goodwin, Mike Krzyzewski, Julian Bond, General Colin Powell, Andrew Luck,  Ambassador L. Paul Bremer, General Wesley Clark, Todd Rundgren, Bob Woodward, Ken Burns, Ron Paul, Naomi Wolf, Ross Perot, Karl Rove, Howard Dean, Eric Schlosser, Harry Belafonte, David McCullough, John Major, Ralph Nader, Carl Bernstein, Martin Luther King III, Willy Brandt, Dan Quayle, F.W. de Klerk, Jane Pauley, Arne Duncan, Bret Baier, Mitch Albom, Brian Mulroney, Peyton Manning, William J. Bennett, Jim Lovell, Gwen Ifill, ice cream entrepreneurs Ben Cohen & Jerry Greenfield, Bill Bradley, Douglas Hallward-Driemeier '89, David Ho, Allen Neuharth, Andrew Young, Paul Volcker, Paul Tsongas, Nicholas Carr, Zbigniew Brzezinski, George Will, Carl Rowan and many others.

Named “The Father of Cable Sports” by USA Today, Rasmussen was named to The Sports 100, honoring the 100 most important people in American Sports History. His place in sports history was further recognized by Sports Illustrated in 1994, when he was honored as one of the “40 for the Ages,” one of 40 individuals who significantly altered and elevated the world of sport in the last half of the 20th Century. He has been elected into numerous sports, business and television Halls of Fame, and received multiple business and academic awards (which are listed on his websites). 
Rasmussen recounted the inside story of the birth of ESPN in his book “Sports Junkies Rejoice! The Birth of ESPN,” which gives the real insider’s account from the man who changed the landscape of television and sports forever. 

Rasmussen is represented by Jim DeLorenzo of Jim DeLorenzo Public Relations for interviews and speaking engagements. Additional information is available at his website, http://www.ESPNFounder.com
Media Contact:
Jim DeLorenzo, Jim DeLorenzo Public Relations
215-266-5943, jim@jhdenterprises.com

ESPN FOUNDER & 1954 GRADUATE BILL RASMUSSEN RETURNS TO DEPAUW FOR UBBEN LECTURE, NOV. 8, DURING MONON BELL WEEK   Bill Rasmussen, a 1954 graduate of DePauw University, spent the week of the Monon Bell Classic at his alma mater DePauw University, in a visit that was highlighted by an Ubben Lecture  Wednesday, November 8.
Hometown Networks ANNOUNCED ON THE TIM FERRIS SHOW  Bill Rasmussen (@bill_espn) is the Founder of ESPN. He turned a massive gamble into an opportunity to create the 24-hour programming cycle used universally by networks today. This episode comes from my new television show Fear{less}, where I interview world-class performers about how they've overcome doubt, conquered fear, and made their toughest decisions. 
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From Long-Shot to $50 Billion Empire – Bill Rasmussen “Remember ‘ABC NBC’ — Always Be Curious, Never Be Complacent. 
– Bill Rasmussen
This episode comes from Tim's new television show Fear{less}, where Tim interviews world-class performers about how they’ve overcome doubt, conquered fear, and made their toughest decisions. They recorded three hours of material and only one hour was used for the TV show. This podcast episode is almost entirely new content that didn’t appear on TV.
Enjoy!  ​

Show notes and links for this episode can be found at tim.blog/podcast.
ESPN Founder Joins Disruptive Broadcasting Startup  Sep 20, 2016 Bill Rasmussen, Leading Sports Media Veteran Brings Vision to Path-Breaking Broadcasting Technology   
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Press Release | Jersey City, NJ, September 20, 2016
In today’s fast evolving landscape of how live sports content is broadcast and consumed, StriveCast.TV gets a whopping YES from ESPN Founder, Bill Rasmussen. A broadcasting industry pioneer with an unending enthusiasm for everything sports, Bill has joined StriveCast.TV as a member of the Advisory Board, to help guide its growth in amateur and semi-professional sports markets globally.
StriveCast.TV is a cloud-based video production and live streaming platform that enables high quality broadcasting of events in an easy Do-It-Yourself model. With a full-featured production workflow, StriveCast.TV ensures that every event gets high quality video coverage, until now seen only in mass media television broadcasts.
“Earlier this year, when Rajiv Sohal, CEO of Seastar Labs, showed me a demo of his new technology, I saw an immediate application for my grandson’s basketball team. This system will benefit millions of parents, grandparents, alumni and fans of both high school and other sports teams around the globe. Having worked with Rajiv before, I knew this product would be top notch, and I readily agreed to come on board as an advisor.”
Bill Rasmussen, ESPN Founder
Bill’s enthusiasm for sports and broadcasting is shared by Dr. Manoj Aggarwal, the co-founder and CTO of Seastar Labs, the company behind StriveCast.TV. Manoj’s keen desire to make quality sports coverage affordable in largely untapped local and hyperlocal markets has been a key driving factor behind this initiative.
“StriveCast.TV offers 95% of the quality of a professional broadcast at 10% of the cost.”
Dr. Manoj Aggarwal, Co-Founder and CTO, Seastar Labs
In an era where viewers have a constant hunger for immersive content, StriveCast.TV is reinventing how we consume and interact with live broadcasts. Whether it is personalizing your view of the game, integrating live social media content, creating custom player highlight reels or video analysis for training, StriveCast.TV can do it all.
So what does this mean to the broadcasting industry?  The exponential growth of Over-The-Top viewership via web and mobile, has created a shortage of live video content. StriveCast.TV with its high production quality, operational scalability and low costs, can help fill this void by making hyperlocal content both monetizable and affordable.
ABOUT SEASTAR LABS
Seastar Labs is a specialist in computer vision and highly scalable, cloud-based live video processing technologies. Applications include sports broadcasting, video production, analytics and surveillance. With leading industry experts at its helm, Seastar Labs has created a vast IP portfolio that serves as a foundation for StriveCast.TV, among other revolutionary products.

September 20, 2016 | StriveCast.tv |  By Awanish.tiwari@ishisystems.com
The NAB Show 2016 – Startup Loft Mar 29, 2016 Seastar Labs welcomes you get a glimpse of the future of sports broadcasting at the StartUp Loft at NAB 2016.
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We will be showcasing Cloud Live Production for distributed remote production of sports/events from anywhere in the world. Cloud Live Production exponentially increases scalability and reduces production costs by orders of magnitude. It truly brings high quality production to the realm of Tier II and III sports.

We are super excited to show off Cloud Live Production (CLiP) at our first major trade show. Imagine live production and broadcasting with a tablet: finger tap to cut to a camera, pinch to zoom, and drag to follow the ball, complete with scoring graphics, animations and replays, just like a professional broadcast.

Imagine no cameramen on the venue and the entire production and broadcast happening using remote producers using cloud infrastructure.
The StartUp Loft is a pavilion in the South Upper Hall of the Show that showcases innovative new companies and cutting edge solutions. It’s a one stop shop where show visitors can get their first look at new products and services that are ready to transform the media, entertainment, and technology market.

Our mission is to enable you to capture, produce and live stream your games from anywhere in the world. Watch the unfolding of the future of sports broadcasting at StartUp Loft at Booth SU9317SUL in South Upper Hall.

March 29, 2016 | StriveCast.tv |  By Awanish.tiwari@ishisystems.com
Future of Outside Broadcasting (OB) Vans? Mar 14, 2016An interesting whitepaper by Adam Cox (http://www.futuresource-consulting.com/research-professional-broadcast.html) explores the potential of IP within live broadcast production, examining the enablers, the barriers and the complexities of adoption. 
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He provides a compelling case for why IP Production & Broadcast will gradually phase out Outside Broadcasting Vans.   The recent emergence of 4K camera and television technology is an interesting whitepaper by Adam Cox (http://www.futuresource-consulting.com/research-professional-broadcast.html) explores the potential of IP within live broadcast production, examining the enablers, the barriers and the complexities of adoption.
He provides a compelling case for why IP Production & Broadcast will gradually phase out Outside Broadcasting Vans.
The recent emergence of 4K camera and television technology is perhaps the precipitating factor that is rendering Traditional Production unsustainable and pushing transition to IP.
The transition to IP and adoption of 4K is still in very nascent stage
IP Production with its cost advantage and scalability with distributed workflows brings promise of high quality event/sports production and broadcasting to the realm of amateur, small and medium enterprises, local community and colleges and high schools markets (collectively referred to as SME markets)
The primary need for this market is connecting with their relatively small but generally geographically diverse audience. The SME market is large (several orders of magnitude larger than professional events/sports market), but is price sensitive and lacks the production talent for a DIY solution.
Therein lies the opportunity for a low cost, scalable and managed production. Strive Network is leading this wave front.

March 14, 2016 | StriveCast.tv |  By Manoj Aggarwal
2015-16 Winter Season in Review Mar 4, 2016 Another season in the books! We saw some great stuff from student-athletes this season — phenomenal performances by kids that have bright futures ahead on the hoops hardwood, the hockey ice, and the swimming pool.  Here are some thoughts from the season: Gill St. Bernard’s remains a basketball powerhouse for the girls and guys.  With two of…
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Another season in the books!
We saw some great stuff from student-athletes this season — phenomenal performances by kids that have bright futures ahead on the hoops hardwood, the hockey ice, and the swimming pool.  Here are some thoughts from the season:

Gill St. Bernard’s remains a basketball powerhouse for the girls and guys.  With two of the most exciting young players in the area — Freshmen Jake Betlow and Paul Mulcahy — the future is bright for the knight’s boys, even with Senior Adam Mittola leaving for graduation.  The ladies this year were led by their big three — Lauren McBride, Sam Kramer, and Alexia Allesch, though a mid-season injury to their star post-presence in Allesch leaves fans wondering what could have been.
Blair Academy also remains a hoops powerhouse.  The men and women both picked up MAPL Championships, with the ladies winning the Prep A title game for the 6th straight season.  Quint Clarke’s girls team was led this year by the UConn bound junior in Andra Espinoza-Hunter, the #1 sophomore prospect in the country in Honesty Scott Grayson, and a 6’9 center in Felicia Aiyeotan.  They are the only team this season to beat the #2 state ranked Argonauts of Rutgers Prep — an exciting game we webcast in February.
D-1 bound athletes were ridden all across Joe Mantegna’s boys team, leading the Buccaneers to their 9th MAPL Championship in the last 17 years.  The Bucs put up a good fight in the Prep A Championship, but were downed by the stacked St. Benedict’s Prep Gray Bees.  Kodye Pugh, Deng Gak, and Matt Turner are all juniors, so this team isn’t going to stop being good anytime soon.
Blair swimming put up nice performances on Strive…the boys picked up wins both against Wallkill and High Point, while the ladies defeated Wallkill.  The captains in Paco Rubio ’16 and Karen Shi ’16 led the respective squads.  Individual performances by Grace Middleton and Alec Lawless were highlights during the season.
Mercersburg Academy women’s basketball put together its best season in program history.  Katie LaRue took over the program 5 years ago, and she has successfully transformed it into one with a winning culture.  The Blue Storm played an uptempo style of basketball that was fun to watch and produced results.  The Blue Storm won the IPSL for the first time in school history, and capped off the season with a PAISAA state title.
Though the guys didn’t win big like the girls, they had some players that were fun to watch.  Luka Sevaljevic provided one of the most impressive plays of the year — a ridiculous behind the back move and finish in mid-air.  Check it out on the highlight reel.
A nice win for the Pennington Red Raiders in the Prep B Girls Championship — defeating Newark Academy.  Sophomore Carly Rice leads the scoring for Pennington, but it was the presence of the Johnson sisters that provided the real advantage in the championship game.  Jocelyn Willoughby of Newark Academy, is a great talent and will be a key contributor in the future for the University of Virginia, but her effort alone was not enough to down the Red Raiders.
Morristown-Beard and Princeton Day School met twice in the Prep Championships this Winter — in basketball and hockey.  Morristown-Beard’s big, physical, defensive play guided them to yet another Prep B Crown in hockey back in early February.  PDS would get its revenge, defeating the Crimson in overtime of the Prep B Basketball Championship.
Congratulations to all programs on a great Winter season. Onto the Spring!

March 04, 2016 | StriveCast.tv |  By Simon Rosenwasser
A Revolution in Sports Production Feb 22, 2016 IP ​TECHNOLOGY WILL REVOLUTIONIZE THE TRADITIONAL APPROACH TO SPORTS BROADCASTING, MUCH IN THE SAME WAY THAT THE TRANSITION FROM ANALOG (TRADITIONAL CCTV) CAMERAS TO IP CAMERAS REVOLUTIONIZED THE SECURITY AND SURVEILLANCE INDUSTRIES. WHAT IS A SPORTS BROADCAST PRODUCTION? THIS SURPRISINGLY SIMPLE QUESTION IS LEFT LARGELY UNANSWERED BY CURRENT STREAMING SPORTS-BROADCASTING SOLUTIONS. WE AT STRIVE HAVE
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the vocabulary for scalable, IP-based sports broadcast production.
The first element of an IP-based sports broadcast production is Core Game Content. This is game content that is purely functional with respect to an observer’s ability to follow the game. Attributes of core game content include: maintaining game activity within the field of view, maintaining resolution so players’ numbers can be read and so that the ball can be seen, and the determination and presentation of the game score which is critical for observers who start watching in the middle of a broadcast. Core Game Content is a necessary element of any IP-based sports broadcast production, and is the only element of current IP-based sports broadcasting solutions. An example approach is simply streaming a fixed high-resolution camera positioned at a sports-event. While this may meet the requirement for Core Game Content, at Strive we believe that customers expect much more. Specifically, the belief that fully scalable IP-based sports broadcast production will only happen when Superbowl-quality production is delivered to customers at a fraction of current broadcast-quality production costs.

The core additional elements we believe are required for fully scalable IP-based sports broadcast production are: Enhanced Game Content, and Scalable Low-Cost Production.
Example components of Enhanced Game Content include: a camera view that follows the game activity to more actively engage the viewer, graphic overlays of information relevant to the game (such as players records, or live twitter feeds), and multiple-views to further engage the viewer, all performed with adherence to well-understood cameraman and broadcast production rules, such as avoidance of jump-cuts and maintenance of smooth camera motion.

An example component of Scalable Low-Cost Production includes Remote Production. Traditional sports broadcast production makes use of highly-skilled expensive staff, and expensive unwieldy equipment (for example outside-broadcast trucks) located typically at the sports event itself. Strive’s Remote Production technologies however enable unskilled, less-expensive staff to provide basic input that is filtered and corrected by software algorithms with the aim of matching the production quality normally provided by skilled cameraman and producers. Strive’s technologies enable the relocation of production processes from the location of the sports event to any location, even to another country. Crucially, Strive’s Remote Production technologies overcome the bandwidth and latency problems that have been barriers to such attempts in the past, and do so at a fraction of the cost of current attempts at such solutions.
We believe that Strive’s technologies deliver core and enhanced game content with scalable low-cost production will dramatically change the paradigm for sports broadcast production. For example, hundreds of events that were once too expensive to broadcast will now become available to customers worldwide.
Stay tuned to this blog to hear more.

February 22, 2016 | StriveCast.tv | By Keith Hanna
Introducing: 4K Video Processing On The Cloud Sep 16, 2015 Ishi Systems Inc. and Seastar Labs announced a global partnership that combines best-in-class technologies and expertise of both companies to deliver cloud based 4K video production and broadcast and video surveillance solutions capabilities to customers. Seastar Labs previously known as Mamigo Inc. was founded in 2007. Headquartered in Princeton Junction, New Jersey, Seastar Labs is a leader in Immersive Video and Video…
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Ishi Systems Inc. and Seastar Labs announced a global partnership that combines best-in-class technologies and expertise of both companies to deliver cloud based 4K video production and broadcast and video surveillance solutions capabilities to customers.
Seastar Labs previously known as Mamigo Inc. was founded in 2007. Headquartered in Princeton Junction, New Jersey, Seastar Labs is a leader in Immersive Video and Video Analytics for sports and surveillance applications.  Their flagship product, Panomorph, integrates with major security solutions from Milestone Systems and Axis Communications for immersive and interactive wide area surveillance. Seastar’s GameView application is industry’s first live production and broadcast system based on High Definition IP processing workflows. The company recently announced an industry leading 4K cloud based video production solution to bring professional live video broadcasting to high school, college and semi-professional market at a fraction of traditional production costs.
Seastar has been developing video surveillance visualization solutions for years. Our core product helps visualize your security environment from an intuitive dashboard. This new partnership with Ishi Systems will help us address the explosive growth in the smart and cost effective use of 4K video with cloud based processing” – Manoj Aggarwal, CEO Seastar Labs.

Manoj will continue to lead the charge in new product development and expansion of the existing Seastar product line. The direct connection between Seastar software team and engineering resources at Ishi allows for interesting new value add to the product lines of both companies as well as sparking new and innovative services that Ishi has been known to deliver over the years.
This move is focused on providing additional value to our clients, Ishi has always been a platform for innovation and excellence. Our partnership with Seastar will allow us to leverage state-of-the-art video technology along with the incredible expertise Manoj’s team will bring” – Ajay Mohan, CEO Ishi Systems Inc.
About Ishi Systems Inc.

Headquartered in Jersey City, New Jersey, Ishi Systems Inc. is a product services and engineering company with expertise in Distributed Computing & Big Data, High Performance Systems and Cloud Native Computing. Since 1994, Ishi has been helping customers ranging from leading insurance, telecom, financial services, media and pharmaceuticals companies to start-ups. Our teams, skilled in user experience design, business analysis, contemporary processes and technology, work closely with our customers to deliver innovative solutions.

September 16, 2015 | StriveCast.tv |  By Manoj Aggarwal
Sports photos by Jo Steck Photography: For world-class sports action photos go to jo.
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